Innosearch Offers Easier Way For Blind People To Shop

In this episode of Double Tap, Shaun Preece speaks with Patrick Long, co-founder of InnoSearch AI, about how their e-commerce platform is making online shopping more accessible for blind and visually impaired users. Unlike traditional online marketplaces, InnoSearch AI integrates AI-powered product descriptions and a simplified, ad-free shopping experience designed specifically for screen reader users.

Patrick explains how InnoSearch AI differs from major retailers like Amazon and Walmart. “When you search for a product on Amazon, you might find an item with poor or missing alt text, leaving you unsure of what you’re buying,” he says. “With InnoSearch, we’ve built an AI chatbot that allows users to interact directly with product images, ask detailed questions, and get comprehensive descriptions, ensuring they know exactly what they’re purchasing.”

The platform aggregates products from multiple retailers, including Amazon, Walmart, and popular deal sites like Flip Deals and Deal News. “We don’t just list products from one store; we search across different platforms to find the best prices and highest quality options,” Patrick explains. Users don’t need to navigate multiple websites—instead, InnoSearch AI streamlines the process into a single, accessible interface.

Shaun asks how purchasing works. Patrick clarifies that users complete their transactions directly on InnoSearch AI, and the platform handles order placement with the retailer. “We have direct relationships with many major retailers,” he says. “When you check out through us, we place the order on your behalf, ensuring a smooth and accessible experience. Products are delivered just as they would be if you bought directly from Amazon or Walmart.”

The conversation also touches on pricing and costs. Patrick reassures listeners that there are no extra fees for using InnoSearch. “Prices are either the same or slightly lower than what you’d find on other platforms,” he explains. “We earn a small commission from retailers, but users always get the lowest possible price.” He also mentions that future expansions may include travel bookings, allowing users to search for flights and hotels with the same accessibility-first approach.

One of the most exciting upcoming features is voice-based search. Patrick describes how users will soon be able to interact with InnoSearch AI using voice commands, making shopping even more seamless. “Instead of typing, users could say, ‘Find me a black dress shirt, size 52-inch chest, under $50,’ and our AI would return tailored results,” he says. “With AI improving rapidly, we’re committed to making online shopping effortless and independent.”

Since recording this interview, InnoSearch AI has expanded beyond the United States into Canada and the UK with further expansion to come.

Listeners interested in trying out the service can visit InnoSearch AI and start shopping with an accessibility-focused experience.