The NHL Stanley Cup Final in ASL and How It All Came To Be
June 14, 2024
The National Hockey League (NHL) and P-X-P are producing the first-ever alternate broadcast of the Stanley Cup final in American Sign Language (ASL) for deaf and hard-of-hearing fans.
Brice Christianson, the founder and CEO of P-X-P, talked to Steven Scott and Marc Aflalo on AMI-tv’s Access Tech Live about the origins of the company and the importance of accessibility and inclusion in professional sports.
The NHL has been receptive to incorporating ASL into their broadcasts and has received overwhelmingly positive feedback.
While the focus is currently on the deaf and hard-of-hearing community, P-X-P hopes to inspire other sports teams to be more innovative and inclusive.